Diamonds are forever is a jingle created by De Beers in 1948, during the period of the great depression, to promote its large inventory of unsold diamonds.  The campaign was largely a success and diamond engagement rings became the norm (also thanks to falling diamond prices) for every wedding. Even after 7 decades, De Beers …

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No matter who you are — if you’re giving a ring or receiving it… or even if you’re buying a ring together, it’s always important to feel confident with your engagement ring purchase. Unfortunately, it’s not uncommon for the ring buying process to result in a bit of anxiety. But, there are a few ways …

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A wedding engagement is just as overwhelming for the man buying the ring than it is for the woman being proposed to – where do you start? More often than not, females will have a clear idea of the engagement ring that she wants, and she’ll certainly know about the engagement rings that she despises. …

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Can you guess the most popular time of year to propose? No, it’s not Valentine’s Day. Guess again… Yes, it’s Christmas! In fact, according to Goldsmith’s marriage proposal survey, more than 60% of people think winter is the best time to get down on one knee. When you think about this time of year, it …

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A few years ago I noticed a change in my shopping habits: I started browsing and buying mostly online, with brick and mortar shopping reserved for specific items (usually big ticket things like TV’s or expensive jewelry). However, I find lately that I even turn to online sources when looking for things I’d traditionally reserved …

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Wedding Rings

You dropped a few hints and got the perfect engagement ring, but now it is time to search through bridal ring sets to find the best one to accompany it. Bridal ring sets have existed for thousands of years, and the tradition continues as a representation of love and commitment for married couples. We have …

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Hints for the Perfect Engagement Ring

If your significant other is acting more nervous about finances than normal, or if one of your rings has mysteriously disappeared and reappeared, he is more than likely considering proposal. Which also means it’s time to start dropping hints about the ring style you love. You might be happy if Mr. Right gave you a …

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